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Panini Unwrapped Called-Shot Booklet-Card Prize Edition: 2011 Donrus Elite Football

June 23, 2011

On a day when most of the Panini America marketing team was out of the office on business, what would arrive but the department’s boxes of 2011 Donruss Elite Football, one of which was just begging to be busted for another can’t-miss episode of Panini Unwrapped.

All alone with no one to hold the camera, I cranked on my trusty laptop webcam for this scintillating 12 minutes of your life that you’ll never get back. But since it includes my called-shot pull of one of our company’s first booklet memorabilia cards (and details of how you can win it), you’ve gotta watch, right?

Part One:

Part Two:

78 Comments leave one →
  1. June 26, 2011 2:56 pm

    just subscribed great looking cards all the way around. Been a fan of elite for years thanks for the great cards.

  2. Sean Watko permalink
    June 26, 2011 3:07 pm

    think to booklet cards are great – good idea to not just have auto booklets but jersey/patches as well i think a jumbo patch booklet would be something nice to look for in the future 🙂

  3. DeMarie Newton permalink
    June 26, 2011 5:33 pm

    Congrats on your first booklet pull and it was a nice one ! I love what Panini has done to the card market and i hooked on Panini products. Thanks for the chance to win and keep up the GREAT work !!!!!/-

  4. June 27, 2011 12:27 am

    Who needs subscriptions when you visit daily.

  5. Lloyd Hannesson permalink
    June 27, 2011 8:57 am

    Love the look of the booklet cards, congrats on the pull! I’m getting back into the hobby after being out for some time and it’s exciting to see all of the awesome new insert cards coming out. Keep it up Panini!

  6. Max permalink
    June 27, 2011 1:10 pm

    You should add pictures of the players on the front.

  7. Jordan Gohman permalink
    June 27, 2011 11:59 pm

    As always great looking cards and great card design from the look to the player(s)! As a current subscriber hopefully I’ll score one of the other hits. I may have to try and pull a few of my own. Keep all the great collector info comming.

  8. Robert Steele permalink
    June 28, 2011 8:11 am

    Great idea with the booklet cards. The only thing needed are some ‘graphs.

  9. Matthew Tucker permalink
    June 28, 2011 10:00 am

    lovng the booklet cant wait to see more and add one to my collection

  10. Matthew Tucker permalink
    June 28, 2011 10:06 am

    Tracy did i hear you say giddy? grown men dont say giddy lol jk

  11. Matthew Tucker permalink
    June 28, 2011 10:17 am

    lol id be ” giddy” too if i pulled one of those sweet booklets. i just noticed i hadnt subscribed but ive been commenting for a while . woooooo maybe i got a shot at this booklet its so sick

  12. Andrew permalink
    June 29, 2011 10:00 am

    Just subscribed. I pulled the Montana/Brady /99 version the other day. My 1st book! They are a cool addition to the hobby. My concern is the easier they are to pull the less valueable they will be.

  13. Bruce Sims permalink
    June 29, 2011 2:05 pm

    Did you pick a winner yet Tracy? Just asking.

    • June 29, 2011 2:42 pm

      Not yet, but I plan to pick a winner for this contest — as well as the Prestige, Michael Jackson and LaMarcus Aldridge contests — before Friday. Sorry for the delay.

  14. Matthew Tucker permalink
    June 29, 2011 3:44 pm

    prestige is sweet. and no rush its free stuff

  15. ryan markham permalink
    July 1, 2011 12:24 am

    keep us updated tracy….and bust some more boxes for us!!!!

  16. July 5, 2011 9:43 pm

    Nice booklet! I have the Dent/Mcmahon

  17. July 7, 2011 2:49 pm

    Was a winner announced on this or the Larmarcus Aldridge?

    • July 7, 2011 3:42 pm

      Not announced, but the winners have been notified. I’m still waiting to hear back from the winner of one of the Aldridge cards and the Elite booklet.

  18. ryan markham permalink
    July 9, 2011 8:16 pm

    Give us a new contest Tracy!!! I enter in ever football contest on here and over at and I have yet to win….my time to win must be near!! haha

  19. Garrett permalink
    July 12, 2011 12:51 am

    Donruss elite is a product that never let’s you down and collecters are always firing for it to come out the next year

  20. Walker Neilson permalink
    August 2, 2011 2:07 am

    So excited to get my Emmitt Smith/Eric Dickerson dual auto booklet! Hopefully it will be completed.

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