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Panini America On Location: Scenes from a Wild Saturday at the 2011 National

August 6, 2011

ROSEMONT, Ill. — Saturday at any National Sports Collectors Convention traditionally ranks as the busiest day of the show. Form certainly held true for the 2011 edition — especially inside the Panini America booth.

Easily the 32nd National’s most popular daily manufacturer attraction, the Panini America booth attracted its biggest crowds of the show on Saturday, as collectors lined up early to participate in the company’s wildly successful wrapper-redemption program, leaving a line of silver-foil confetti and precious little elbow room.

Those passionate collectors who weren’t on line for the redemptions were there to either participate in the company’s hourly Box Wars contests, to simply soak up the electrified ambiance or both.

The following images tell today’s tale, a feel-good story filled with highlights, including . . .

  • One of the best 2010 National Treasures Football case breaks we’ve seen to date
  • Panini America Brand Managers David Porter and Carlos Torrez accepting the Freedom Cardboard 2010 Product of the Year awards for National Treasures Basketball and Football, respectively.
  • Crazy lines
  • A bust-first-ask-questions-later mentality


31 Comments leave one →
  1. August 6, 2011 7:25 pm

    Oh, such pretty cards!

  2. August 6, 2011 8:50 pm

    So many scattered wrappers!

  3. August 6, 2011 10:19 pm

    Nice Deion Sanders!

  4. Nathan Bannister permalink
    August 6, 2011 11:36 pm

    That Blake Griffin 1/1 is very nice!

  5. Tom Larsen permalink
    August 7, 2011 12:20 am

    Awesome cards! Wish I was there to enjoy.

  6. Travis M. permalink
    August 7, 2011 12:44 am

    Those are some sweet cards! I love the picture of the kid. He looks like he’s a pro at opening packs.

  7. Aitor permalink
    August 7, 2011 4:10 am

    That Tebow patch is great, and the dual reeabok patch too

  8. Kevin C permalink
    August 7, 2011 6:15 am

    I want to be that kid in the 1st pic, how come my summers were never this good?!

    Awesome Blake 1/1 Auto!

    Can we expect more videos? Pictures are worth 1000 words, but videos are worth infinitely more!


  9. August 7, 2011 6:49 am

    I love watching kids open packets and getting something to make them want to collect. They are the future of collecting cards as when my boy gets older i hope he will be the same. I wish i was there opening boxes, packets and redemption wrappers i am so jealous but there is always next year i suppose. I wish i could get my hands on one of those special silver wrapped packets what a collecters dream. But looking at some of pictures of the National Treaures the Tebow looks sweet and especially the Farve Patch Auto looks the Best i wish i could pull something like that. Well keep unwrapping guys like i said i wish i could be there unwrapping silver packets with you all there and im jealous.

  10. August 7, 2011 7:59 am

    Some really cool pulls out of those special breaks. Looks like everybody is having a great time!

  11. Kwb permalink
    August 7, 2011 8:38 am

    Deion Sanders, HOF, enough said!

  12. Kwb permalink
    August 7, 2011 10:01 am

    At my local hobby shop, Legends of the Game, I bought a box of 2010/11 National Treasures Basketball. Real nice guys, they cracked open a fresh case & let me pick the first box. This is what I pulled, Colossal Xavier McDaniel prime patch auto #22/25, David Thompson auto #82/99, Tim Duncan patch #11/25, Kareem All Decade patch #83/99, Bernard King All NBA patch #33/49, Daniel Orton NBA Game Gear prime patch auto #40/49, Elliot Williams triple patch #53/99, Damion James rookie signature materials silver redemption, & three base cards, O.J. Mayo, Stephen Jackson (3 of 10), Henry Bibby. The great guys at the shop are holding one more for me until next week. More pictures on the way. Keep up the good job Panini!

  13. Brad Absher permalink
    August 7, 2011 10:02 am

    This is awesome. That kids name is Brenden. His dad and I are good friends. It looks like he is having a blast. I’m sure I’ll hear about it after they get home. I hope he pulled something nice. I wish I could have been there with them.

  14. Charles permalink
    August 7, 2011 10:11 am

    Sweet Cards!

  15. August 7, 2011 11:26 am

    Oh Sweet! Congratulations to them for getting some of the SICKEST cards ever! Especially the Blake! 😀

  16. August 7, 2011 12:12 pm

    Some really nice National Treasures in those breaks.

  17. miami permalink
    August 7, 2011 1:30 pm

    that eagles card is awesome

  18. Jeff K permalink
    August 7, 2011 4:19 pm

    Awesome Favre auto patch jersey #4/5!!! Deion, Blake insane pulls!!! Praying I get my hands on one of those wrapper redemption packs!!!

  19. Rob - Cardsnwine permalink
    August 7, 2011 5:48 pm

    Great to see the Kids involved! Looks like a great show, can’t wait to make it next year.

  20. Daddyoho permalink
    August 7, 2011 8:36 pm

    Nice pix wish I wA there.

  21. Mike permalink
    August 7, 2011 8:44 pm

    Sweet Looking National Treasures, sure like to have one of those tebows.
    Mike D……

  22. Nick Gauder permalink
    August 7, 2011 8:48 pm

    Panini Rocks!!!!!!!!!!!!!!!!!!!1

  23. Ryan Chan permalink
    August 8, 2011 5:27 am

    That is a sweet Favre patch!

  24. Johnny Hodge permalink
    August 8, 2011 8:09 am

    Favorite Pic! Boy getting to open mystery packs! Very fun. wish I was there!
    What a blast!

  25. August 8, 2011 9:10 am

    Sweet Neon Deion on a HOF weekend! That is a really cool pull on such a special weekend for him! That kid with the pile of wrappers is definitely one happy little dude!

  26. billy yates permalink
    August 8, 2011 10:03 am

    WOW wish I could come. The cards look great, the show looks great, just a little taste of heaven.

  27. Louis2142 permalink
    August 8, 2011 10:45 am

    Man i am so there next year !!!!!!

  28. Louis2142 permalink
    August 8, 2011 1:20 pm

    looks like it was a great time !!!!!!!

  29. August 8, 2011 7:46 pm

    Wow! Those are some amazing cards. And the Deion Sanders from one of my favorite releases, Century Collection, as he is enshrined in the Hall. Kismet.

  30. Heather permalink
    August 9, 2011 5:02 pm

    Looks like that little guy is having some fun there, wish I could have gone 🙂


  1. Panini Doing It Right at the 2011 National « – Sports Card Blog – Your Source of Hobby News, Reviews, Previews, and Opinion

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