Panini Unwrapped World Premiere: 2010-11 Dominion Hockey (with Checklist Reveal)
The time has come.
After months of intense buildup and exhaustive sneak peeks that have created the kind of massive word-of-mouth buzz rarely — if ever — seen in the sports card industry, 2010-11 Dominion Hockey is ready to be unwrapped.
Earlier this week, amid the Panini America hockey team’s 16-hour work days spent hand-packing every last box of the most anticipated NHL product in years, we sat down with Karvin Cheung — the company’s Director of Product Development for Basketball and Hockey — to open the first three Dominion boxes off the line.
This special episode of Panini Unwrapped, filmed on location at the Panini America printing facility during the final hours of packout on Wednesday, provides just a glimpse into the endless possibilities that Dominion provides.
After you’ve watched the must-see world premiere video, be sure to access the product checklist provided — and then count the hours until 2010-11 Dominion Hockey releases to the public on September 14.
And now, for you exclusive first look at the checklist: