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Panini America On Location: Scenes from Day One at the 2012 Toronto Spring Expo

May 5, 2012

TORONTO — Several familiar sights marked Friday’s first day at the 2012 Toronto Spring Expo inside the Panini America booth: Overflow crowds, unmatched buzz, hits aplenty, smiling faces and seemingly enough shredded silver foil to fill the entire Toronto International Centre.

Panini America’s three-man hockey hobby all-star team — Scott Prusha, Karvin Cheung and Chris Barr — opened the company’s booth Friday afternoon to waiting throngs of Canada’s most passionate collectors ready to participate in another showstopping wrapper-redemption program. Judging by the images that follow, those collectors were not disappointed.

The just-released 2011-12 Elite Hockey was by far the most popular product of the day and the hits just kept coming — not only from Elite, but from Panini America’s show-exclusive wrapper-redemption packs. The gallery below illustrates just some of the Friday highlights, and should set the tone for another thrilling day today.

Oh, and if you’re nowhere near Toronto but still want to participate in the 2012 Toronto Spring Expo wrapper redemption, be sure to check out for details on how to do just that.

Enjoy the gallery and stay tuned to The Knight’s Lance all weekend long for additional coverage of the 2012 Toronto Spring Expo.

12 Comments leave one →
  1. May 5, 2012 9:33 am

    Lots of happy smiling faces there!

  2. Jamey permalink
    May 5, 2012 9:41 am

    I say again, Panini should give strong consideration to attending NY Comic-Con. There is clearly overlap with regard to non-sports properties, and it’s an opportunity for Panini to have 20,000 or so potential customers allll to themselves.
    Just sayin’.

    • Scott W. Prusha permalink*
      May 6, 2012 10:47 pm

      Interesting, we’ll look into it….

  3. David Langelier permalink
    May 5, 2012 11:32 am

    Would love to be there it looks like there all having a ball!!! That is so cool that panini is giving out those silver packs wish i was there to ripe open a few!!! Hope they do something in Upstate New York one day!!!

    • Scott W. Prusha permalink*
      May 6, 2012 10:47 pm

      We are hoping to do more shows throughout the year…Baltimore isn’t far from NYC, so make sure to come to the National, we’ll have the BIG guns there, oh and me and Tracy too!

  4. May 5, 2012 12:42 pm

    Gotta love the gallery for those of us who don’t get to attend. Much appreciated!
    Also gotta love all of the smiling faces after they have pulled some sick, sick hits!
    Oreos don’t put a smile on your face, Panini does

    • Scott W. Prusha permalink*
      May 5, 2012 10:02 pm

      Man, I can’t tell you how many people were having fun at the show. Was a great feeling!

      • May 6, 2012 5:01 am

        That’s why I am glad you guys post these kind of pics. So great to see so many people enjoying the hobby and of course Panini cards.

      • Scott W. Prusha permalink*
        May 6, 2012 10:44 pm

        So much fun, great to see all the kids enjoying too!

  5. frankb permalink
    May 6, 2012 12:13 am

    Hey Scott, My son and I really had a great time at the show and enjoyed opening our boxes at the redemption table and pulling some nice cards out of the packs like the 1/1 drawing card by Teemu Hartikainen (thats us in the pic me in the kings jersey) Hope to see you guys again in the fall and keep up the good work.

    • Scott W. Prusha permalink*
      May 6, 2012 10:45 pm

      So glad you had a great time and what a GREAT card. I remember going to shows with my dad, best memories of my life!


  1. Panini America On Location: Scenes from Day Two at the 2012 Toronto Spring Expo « The Official Panini America Blog

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