Skip to content

Unwrapped After Dark: Panini America and 2011-12 Dominion Hockey (Special Contest)

September 26, 2012

The fact of the matter is this: We’re so excited for the Friday release of 2011-12 Dominion Hockey that we simply couldn’t wait until tomorrow to post this historic edition of Panini Unwrapped, our first episode ever to debut at night.

But special products call for special measures, and it doesn’t get much more special than 2011-12 Dominion Hockey. Throw in a fun cross-promotion with YouTube breaker TheTruth17 and tons of great prizes and, well, we have all the ingredients for a truly epic Unwrapped experience.

Throughout tonight’s video, in addition to some amazing cards, you’re also going to see eight different letters and a symbol splash across the screen. Write them down. When you’re done here, go check out TheTruth17’s sign-up video for his upcoming 2011-12 Dominion Hockey case break. While you’re watching that, you’re going to see nine more letters splash across the screen. Write those down, too.

When you have all 17 letters and the symbol, you’ll want to unscramble them to create a simple, fitting phrase. When you’ve figured it out, direct message TheTruth17 on YouTube your answer AND leave your answer in the comments section of this Panini Unwrapped episode below.

All correct entrants will be entered into a random drawing to win some sweet loot that includes a box of 2011-12 Dominion Hockey (yes, you read that right), some of the sweet cards from this edition Panini Unwrapped and perhaps an autographed hockey puck or two.

Whatever you do, have fun with it and enjoy the videos. (Special thanks to video-production magnate Tom “The Ripper” Key for his special-effects wizardry.)


Oh, and just so you have it handy, here’s TheTruth17’s video:

115 Comments leave one →
  1. September 27, 2012 4:27 pm

    Hopefully I figured it out!
    Panini & Firehand
    Also has the logos of each!

  2. September 27, 2012 5:01 pm

    Hopefully I got this right because this product is KILLER and I want in!!!

    I unscrambled – Panini & The Fire Hand

    Here’s to hoping a Canadian wins!!!

    Cheers boys, love the look of Dominion!!

  3. James M permalink
    September 27, 2012 5:25 pm

    Man, that Fleury patch is just plain sick. I would love to be able to win that one as I’m a diehard Pens fan. Going to submit my guess in a sec after this reply. Came up with two different phrases, but I’m going to post the one I’m pretty sure is the correct one. haha. 🙂

  4. bry1412 permalink
    September 27, 2012 5:26 pm

    We leave answers here? Does anyone know for sure?

    • James M permalink
      September 27, 2012 5:46 pm

      Yeah, you do leave your answer here on the blog. They just hide it till the contest is over. 😉 Don’t forget to DM TheTruth17 over @ YouTube your guess as well as they said up above you need to post it here and DM him too. 😉

    • September 27, 2012 5:55 pm

      Yes, you can leave your answer here.

  5. September 27, 2012 5:29 pm

    Hi Tracy & Chris,
    Not too many Hockey collectors in San Antonio since Chris left. However, buying Dominion is a no-brainer, especially after seeing how great Prime Hockey looks and is valued by collectors. We’ve got 12 boxes of Dominion due in tomorrow for Sports Cards Plus customers to bust. Can’t wait to see all the Great Hits.

  6. James M permalink
    September 27, 2012 5:33 pm

    Here’s my guess (I hope it doesn’t matter what side the words are on the “&” as long as long as the prase is the same, haha). I’ve also send it to TheTruth17 on YouTube as you’ve required under the YouTube screenname “rickmastfan67”. 😉 Had fun meeting you PaniniPuck and the others that were @ the NHL draft here in Pgh. 😉

    Panini & The Hired Fan

    • James M permalink
      September 27, 2012 11:51 pm

      It’s either that or….

      Panini & The Fire Hand

      hehe. But I guess you might only accept the first guess (but if not, I’d thought I throw it out there just in case). And believe it or not, this is what I came up with first, but thought that couldn’t be right. lol.

  7. bry1412 permalink
    September 27, 2012 5:59 pm

    Great contest! My answer is: Panini&TheFireHand. Hope that’s what you need. Looking forward to watching the breaks and hoping I can buy some maybe too. Thanks!

  8. Tom Brien permalink
    September 27, 2012 7:05 pm

    My answer is “Panini & The FireHand” I hope that is correct as the Boston Bruins Team Engravatures card would look great in my Bruins collection if I win! Thanks for the contest.

  9. Chris Longtine permalink
    September 27, 2012 7:26 pm

    Does everyone see my answer when I post it?

  10. September 27, 2012 7:27 pm

    Thanks a million for the contest!

    I believe the answer is:

    “Hear & Find The Panini”

    youtube id : forestrydave

    • October 1, 2012 9:38 am

      Wow, I thought I was right! After all, the symbols popped up after the sound and the panini logo….ah well, I guess I shouldn’t have thought outside the box. Thanks again for the contest, It was lots of fun!

  11. Dan C. permalink
    September 27, 2012 7:27 pm

    Best I could come up with: “Friend Panini & Heath”
    Don’t know who the heck Heath would be, but my brain is tired.

  12. Chris Longtine permalink
    September 27, 2012 7:27 pm

    Here is my answer Panini & The Firehand

  13. Scott Bleznick permalink
    September 27, 2012 7:57 pm

    I am sblez:
    my answer
    Panini & The Firehand

  14. Tim Y permalink
    September 27, 2012 8:11 pm

    Hear & Find The Panini

  15. William Christensen permalink
    September 27, 2012 9:31 pm

    Panini & NHL Friday.

  16. Gurminder Grewal permalink
    September 27, 2012 10:02 pm

    Panini & Fine Thread

  17. Kyle permalink
    September 27, 2012 10:18 pm

    If this isn’t right then I give up because I have been at this all day “& Panini Hired The Fan”?

  18. Avneet.G permalink
    September 27, 2012 11:09 pm

    It took me awhile and I’m still not sure of my answer.

    Panini & freehand hit

  19. Raman permalink
    September 27, 2012 11:11 pm


  20. Matthew Stewart permalink
    September 27, 2012 11:39 pm

    Hoping I’m right!!!
    the firehand & panini

  21. vic singh permalink
    September 27, 2012 11:52 pm

    My answer is : Panini & freehand hit


  22. Adam Nicholson permalink
    September 28, 2012 5:50 am

    So if i post my answer here it wont show up for all to see?

  23. Adam Nicholson permalink
    September 28, 2012 5:51 am

    My answer is:

    Panini & the hired fan



  24. 81wolfpack permalink
    September 28, 2012 7:39 am

    Panini & The Fire Hand

  25. Conceptance permalink
    September 28, 2012 7:53 am

    Does the contest end next Thursday night or did I miss it:(

  26. September 28, 2012 8:53 am

    Great Video Guys, just sad i missed the contest since I had to work out of town the last few days. So excited to get my hands on Dominion. What is the release date for Certified?

  27. September 28, 2012 8:55 am

    any word on winners or when the answers will be posted? thanks Tracy

  28. Andy Buchbinder permalink
    September 28, 2012 11:45 am

    Panini & Firehand

    Thanks for the contest!

  29. Will Nguyen permalink
    September 28, 2012 11:53 am

    Panini & firehand

  30. Michael Greenwood permalink
    September 28, 2012 12:00 pm

    Panini & Firehand

  31. Mike permalink
    September 28, 2012 1:02 pm

    Panini & The Fire Hand

  32. Paul B permalink
    September 28, 2012 1:21 pm

    Who won and what was the answer?

  33. John permalink
    September 28, 2012 1:44 pm

    Puzzle contest submission:

    Panini & The Fire Hand

    I’ll also be joining in one of the gb, please let me know if I need to include anything else


  34. Ryan E permalink
    September 28, 2012 2:07 pm

    Find Panini & Heather

  35. kenny roesler permalink
    September 28, 2012 2:24 pm

    is it panini & pathfinder like the comic book

  36. wille9 permalink
    September 28, 2012 2:52 pm

    When will next 12-13 product come

  37. September 28, 2012 3:03 pm

    Hey guys, great product, great job!!BTW, what was the answer to the two videos with the letters?

    • September 28, 2012 3:58 pm

      We’ll go through all the entries over the weekend and select the winners.

  38. September 28, 2012 3:04 pm

    Answer is “Panini & The Firehand” or “The Firehand & Panini”.

    Hopefully either or is acceptable.

  39. September 28, 2012 3:22 pm

    If the contest is still open…Panini & The Hired Fan

  40. Chris Z permalink
    September 28, 2012 3:56 pm

    Answer for the contest: The Firehand & Panini

  41. Kyle permalink
    September 28, 2012 3:59 pm

    the panini find & hear

  42. Andrew Ross Buchbinder permalink
    September 28, 2012 5:44 pm

    Panini & The Firehand

  43. Carol Geller permalink
    September 28, 2012 5:44 pm

    Panini & The Firehand

    thanks 4 the contest!

  44. Ivan permalink
    September 28, 2012 7:01 pm


  45. brad permalink
    September 28, 2012 10:40 pm

    well im not sure but im hopeing this is the answer, i will give both ways cause im not sure which way it goes but either way its the same answer.

    my answer– the fire hand & panini or panini & the fire hand.

    thams for the opportunity and great promotion guys! awesome as always!! thanks tracy!

  46. September 30, 2012 4:10 pm

    First of all, thanks to EVERYONE who participated in this fun little word search. Your interaction was tremendous and continues to show why Panini America has the best collectors on the planet. The correct answer — depending on which video you watched first — was “Panini & The FireHand” or “The Firehand & Panini.”

    Our three winners, based on a random draw of all correct entries, are:

    Matthew Stewart
    Scott Bleznick

    Thanks again to everyone. Winners, be on the lookout for an email from us.

    • Andrew McKay permalink
      September 30, 2012 4:18 pm

      Congrats to the winners, there were some amazing hits in those boxes.

    • brad permalink
      September 30, 2012 4:18 pm

      congrats to all winner! super jealous! great product and great contest tracy and crew! if you have any leftovers you know where to send em!lol

    • September 30, 2012 5:08 pm

      Thanks again for the contest and congrats to the winners, in Chad’s video he also said to PM him on YouTube and answer the question so does that mean he will have a seperate set of winners that will be announced?

    • Scott Bleznick permalink
      October 2, 2012 8:37 pm

      WOW!!!!!!!!!! I can’t believe I WON! Thanks as always for the contest!!!!

  47. Matthew Stewart permalink
    September 30, 2012 4:25 pm

    I’m over the moon with winning! Thanks Panini!

  48. October 1, 2012 3:31 am

    Thanks again for the contest guys! Congrats to all the winners! Great stuff Tracy! yeyeye

  49. Norland permalink
    October 1, 2012 10:53 pm

    Wow first thing I have ever won. Thank you Panini and Chad for doing this.

  50. Norland permalink
    October 15, 2012 3:51 pm

    Thank you again Tracy and everyone at Panini! I got the cards in the mail today! Can’t wait for your next contest!

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: