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Panini America On Location: The Must-See Scenes of 2013 NBA All-Star Weekend

February 16, 2013

Panini America 2013 Jam Session (46)

HOUSTON — During the jam-packed first two days of 2013 NBA All-Star Weekend, Panini America has delivered — and been apart of — enough memories to last a lifetime. Company officials tipped off the star-studded weekend by bringing James Harden to Houston Sports Connection for a public autograph signing. Seemingly every minute since, the action has been fast, furious and phenomenal.

Yesterday began with a trip to the Naismith Memorial Basketball Hall of Fame press conference for the announcement of — among other things — the finalists for induction in 2013 (including Tim Hardaway and Gary Payton) and the extension of the Hall’s exclusive partnership with Panini America. From there, it was off to the George R. Brown Convention Center for a sensational six-hour stint at the NBA Jam Session, where the sights were every bit as sensational.

Among Friday’s highlights inside the Panini America booth:

    • Sacramento Kings rookie star Thomas Robinson signing free autographs and interacting with a seemingly unending line of fans. Before he was done, Robinson conducted an in-booth interview with Panini America’s Tracy Hackler and Turkish television network TRT
    • The company’s memorabilia and trading card displays getting as much camera time from star-crossed fans as the players themselves
    • Panini America NBA Brand Manager Keith Hower being asked for autographs from avid Panini Unwrapped viewers and David Porter, the company’s Director of NBA Product Development, being interviewed by an Argentinian television station
    • Thousands of fans and thousands of free 2012-13 Panini America NBA Sticker Albums

You can check out a scene-capturing array of images from the packed and passionate first two days in the gallery that follows. Stay tuned to The Knight’s Lance this weekend for exclusive video from the event, including interviews with Harden, Robinson, Hardaway, Payton and Dominique Wilkins, among others.

Saturday promises to be another banner day, as Panini America will bring top 2012 NBA Draft picks Anthony Davis and Michael Kidd-Gilchrist to the booth to sign free autographs. You can bet we’ll have complete coverage of those must-see events, too.

Until then, enjoy this captivating look at the action so far:

9 Comments leave one →
  1. hudsonfan15 permalink
    February 16, 2013 8:24 am

    Looking good guys, thanks for the gallery Tracy!

  2. February 16, 2013 8:28 am

    Very cool pix! Two things:

    1-Each time you post, it seems like you guys have more styles of Panini t-shirts than I have Science ties!!

    2-That Panini football helmet, although extremely cool, seemed a bit out of place in the middle of all those basketball card boxes. Seems like you need a yellow Panini logo-style basketball. While we’re at it, how about a jumbo size yellow Panini hockey puck as well as a jumbo size Panini baseball??? That would be cool 4-sport display goodness!!

    Thanks for the pix!!

  3. February 16, 2013 8:31 am

    Very cool pics guys, I still get blown away that stuff goes on at such a scale. Love the coverage you guys give us of the events its the next best thing to being there thats for sure.

  4. February 16, 2013 8:34 am

    Wow! Looks like so much fun!

  5. Wallyb permalink
    February 16, 2013 9:57 am

    Great pics….should be a great weekend

  6. Jim permalink
    February 16, 2013 12:15 pm

    Looks like great fun.

    Did you happen to corral James Harden into signing his outstanding redemption items…… as long as you had him “in hand”?

  7. deloreanfan81 permalink
    February 16, 2013 12:54 pm

    looks like an awesome time

  8. Sport Card Collectors permalink
    February 18, 2013 4:55 am

    You guys always do such a great job bringing us closer to the game. Guess thats why no one can match what what Panini does. Thanks for giving us these images. Looks like Scott and the gang had a great time.


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