On the Button: Panini America Examines the Prime Memorabilia of the 2015 National

You just think you've seen everything we have in store for the Panini America wrapper-redemption program coming to this week's 2015 National Sports Collectors Convention. You've seen the base set. You've seen the base inserts. You've seen the memorabilia cards. You've seen the autographs. You've seen the special additions. What you haven't seen, though, is the stunning ensemble of prime-memorabilia…

Panini America Eyes the Autographs Coming to 2015 National Redemption Set (Gallery)

Our wall-to-wall preview coverage of Panini America's big plans for the upcoming 2015 National Sports Collectors Convention continues unabated today here on The Knight's Lance with a special Friday first look at just some of the autographs created for insertion in the company's wrapper-redemption program. Much like this year's memorabilia-card lineup for the Panini America wrapper-redemption set, the autograph roster is designed…

Panini America Peeks Team Colors, Legends in 2015 National Wrapper Redemption Set

Over the last several years, Panini America has made the ongoing Team Colors insert as much a part of the National Sports Collectors Convention as standing-room-only crowds and whirlwinds of shredded silver-foil overwrap inside the Panini America booth. Collectors, rejoice: All three of those things promise to return in Chicago later this month when the 2015 National Sports Collectors Convention…

Panini America Shares Early Details on 2015 National Sports Collectors Convention Set

With Saturday's Fourth of July holiday now officially behind us, we’re ready to kick off the countdown to the manifold majesty that is Panini America’s presence at the 2015 National Sports Collectors Convention in Chicago. It should go without saying that Panini America is feverishly planning to steal the show once again this year. From an industry-leading wrapper redemption program…

Panini America Delivers Preliminary Details on 2015 National VIP Party in Chicago

For most collectors who attend the National Sports Collectors Convention every summer, the industry's marquee consumer event is essentially a five-day celebration of collecting passion. But during each of the last three years, Panini America has breathed new life into that celebration with its exclusive -- and quite breathtaking -- National VIP Party. Anyone lucky enough to have attended the…

Panini America Delivers Wrapper Trade-In Program for 2014-15 Donruss Basketball

Panini America officials on Friday morning announced that the company will conduct a unique wrapper trade-in program with the new 2014-15 Donruss Basketball product that released on Wednesday. The program is centered around three of the most spectacular performers from NBA All-Star 2015 in New York City earlier this month -- Andrew Wiggins, Stephen Curry and Zach Lavine. For every…

Teaser Gallery: Panini America Breaks Open 21 Early Packs of 2014 Boxing Day

Although Boxing Day is officially still three sleeps away, Panini America's 2014 Boxing Day promotion is already underway in hobby shops across Canada. The company's coveted red-foil promotional packs began arriving to participating Canadian Panini Roundtable stores yesterday and the program promises to pick up steam for the remainder of the week. We've provided a series of comprehensive 2014 Boxing Day…

Panini America Previews Autograph Roster for 2014 Boxing Day Set (Gallery)

Panini America's 2014 Boxing Day promotion will begin in earnest this week as participating Canadian Panini Roundtable stores receive their allotment of red-foil 2014 Boxing Day packs and start engaging with collectors looking to land those packs in exchange for qualifying purchases in stores. Over the course of the last week, we've spent quality time here on The Knight's Lance…

Wicked ‘Checkerboard’ Parallels Deliver Pop to Panini America’s 2014 Boxing Day Set

While our Canadian neighbors are no doubt counting down the days until next Friday's Boxing Day, it's a safe bet that our collecting comrades north of the border are more eagerly anticipating Panini America's 2014 Boxing Day promotion than they are Canada's biggest shopping day of the year. Panini America's second annual Boxing Day promotion is shaping up quite nicely…

Experts: Panini America’s 2014 Black Friday Promotion Packs $1.5 Million Impact

Crediting additional manufacturer lead time and greater strategic planning from participating hobby shops, collectibles industry experts on Friday estimated the financial impact of Panini America's 2014 Black Friday promotion to be $1.5 million, an 11 percent increase over 2013. “Key enhancements from Panini America – especially a pre-Thanksgiving release date for Black Friday packs and longer lead times throughout – definitely…
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