During a sun-soaked weekend at L.A. Live in the shadows of the Staples Center in Los Angeles, Panini America, with a few titanic assists from soccer legends Cobi Jones and Claudio Suarez, launched its three-month mobile tour in support of the 2014 FIFA World Cup Sticker Collection. On a weekend full of fun and firsts, Panini America officials engaged thousands of World Cup fans with interactive games, face time with the aforementioned World Cup legends and a grand unveiling of the company's instant-classic World Cup van.
During a sun-soaked weekend at L.A. Live in the shadows of the Staples Center in Los Angeles, Panini America, with a few titanic assists from soccer legends Cobi Jones and Claudio Suarez, launched its three-month mobile tour in support of the 2014 FIFA World Cup Sticker Collection. On a weekend full of fun and firsts, Panini America officials engaged thousands of World Cup fans with interactive games, face time with the aforementioned World Cup legends and a grand unveiling of the company’s instant-classic World Cup van.
Everyone who stopped by the sprawling — and unmistakably “Panini” — L.A. Live setup received a free 2014 FIFA World Cup Sticker Album and a free customized sticker sheet. Fans who were crafty or lucky enough to score a goal on the huge Panini inflatable also walked away with a sweet Panini World Cup T-shirt.
The weekend made for a smashing start to a tour that will also make stops in San Diego, Houston, Dallas, Miami, Orlando, Jacksonville, Atlanta, New York City, Charlotte, N.C., and Washington, D.C. between now and early July. In the gallery that follows, you’ll get a feel for what to expect when the tour visits near you. Stay tuned to The Knight’s Lance and the Panini America Twitter account for updates on the 2014 Panini World Cup Mobile Tour, including a must-see video montage of an action-packed first week.
Before the gallery, though, here’s a preliminary list of tour stops:
April 4-24 — Los Angeles
April 26-28 — San Diego
May 3-6 — Houston
May 9-12 — Dallas
May 16-21 — Miami
May 23-26 — Orlando
June 5-9 — Jacksonville
June 13-17 — Atlanta
June 20-22 — Charlotte
June 24-25 — New York City
June 27-30 — Washington, D.C.
July 3-6 — New York City
Too bad you are not coming to the Pacific Northwest. Portland, Seattle, and Vancouver are soccer crazy!
Wow looks amazing!
Man, that is cool. Reminds me of Falconfest in Atlanta. I like to take my girls to the “pregame” activities and they have a great time running through obstacles, doing skills, etc…. Awesome, Panini.
Very cool and looks like a ton of fun!
Let us know where you set up shop in San Diego, we’ll be there.
Will do.
Hi Tracy, the San Diego stop is tomorrow. Let us know where it’s going to be. Thanks.
The tour will be at the Dia Del Nino event in Vista tomorrow from, and at the Beach Soccer Jam all weekend.
Yeah I would also like to know where in San Diego you guys will be set up on 04/27/14
Where in Houston will you be?
where in san diego for 04/28/2014?
Says the Houston tour will be here this work, do you know where/when?
May 3 at the LaMichoacana store on Airline Drive.
May 4 at the 9th Annual Cinco de Mayo event at Traders Village.
Thank you Tracy. Looking forward to bringing my son out there. Do you know the times you will be at the locations?
Tentatively . . .
May 3 at the LaMichoacana store on Airline Drive (3 p.m. to 7 p.m.)
May 4 at the 9th Annual Cinco de Mayo event at Traders Village (10 a.m. to 5 p.m.)
Have fun out there.
Where will the tour be in Dallas?
Is there any other exchanges in the Dallas area?
May 9: Five Below in Frisco
May 10: Kick It Tournament at the Five Star complex in The Colony
May 11: Lone Star Park and Traders Village
What time is it on the 10th?
Hi Tracy, where and at what times will the tour be in Atlanta?
Where are you going to be in Charlotte?
Does anyone know the details of the event for Charlotte, NC on 6/20 – 6/22?
In Charlotte, we are going to be at a Kick It Soccer Tournament this Saturday at Crestdale Middle School (940 Sam Newell Rd, Matthews, North Carolina 28105). The event will run from 9am-2pm and we will be handing out free World Cup albums.
We don’t have any retailer events scheduled for Charlotte so if you would like to participate in our mobile tour, this is the event to attend.
What about Sunday?
Where are they going to meet to trade my stickers?
Where can I buy Panini World Cop 2014 stickers in Houston TX?
Most major retailers have them — unless they’re sold out!
Where is this in NY? Thanks