The NBA's biggest superstars will descend upon what promises to be a frigid New York City starting early next week for 2015 NBA All-Star Weekend -- and Panini America will be there. Things officially tipoff on Tuesday when the Panini America booth opens to fans at NBA House Presented by BBVA Compass; on Thursday, things kick into high gear for a special partnership between Panini America and Modell's Sporting Goods.
The NBA’s biggest superstars will descend upon what promises to be a frigid New York City starting early next week for 2015 NBA All-Star Weekend — and Panini America will be there. Things officially tipoff on Tuesday when the Panini America booth opens to fans at NBA House Presented by BBVA Compass; on Thursday, things kick into high gear for a special partnership between Panini America and Modell’s Sporting Goods.
On Thursday, select Modell’s stores in New York City (the Times Square, Penn Station and Barclays Center locations) will begin selling special 2014-15 Donruss Basketball sets made exclusively for Modell’s for NBA All-Star 2015. The 11-card sets include 10 base cards and a special Rookie Card featuring Minnesota Timberwolves phenom Andrew Wiggins.
The set provides an exclusive sneak peek at the upcoming 2014-15 Donruss Basketball release that will be available in Modell’s stores when the product releases nationwide in late February. As part of the special promotion, Modell’s customers who spend $20 on Panini America NBA products at the three aforementioned locations will also receive a commemorative 2015 NBA All-Star patch card featuring either Kevin Durant, Carmelo Anthony, Deron Williams, Anthony Davis and Steph Curry. See stores for additional details.
But Panini America and Modell’s are doing more than just delivering cool trading cards featuring top NBA stars. They’re also joining forces to deliver some of the top stars themselves with a series of in-store autograph signings late next week. Here’s the complete signing schedule:
Saturday, February 14
1:30-2:30 p.m. EST — Andrew Wiggins (Modell’s Times Square)
2:30-3:30 p.m. EST — Victor Oladipo (Modell’s Times Square)
Sunday, February 15
11:00 a.m.-12:30 p.m. EST — Michael Carter-Williams (Modell’s Times Square)
12:30-2:00 p.m. EST — Trey Burke (Modell’s Times Square)
2:00-3:30 p.m. EST — Zach LaVine (Modell’s Times Square)
2:30-4:00 p.m. EST — Mason Plumlee (Modell’s Penn Station Tent; 7th & West 33rd)
* For the autograph signing sessions, passes will be distributed 30 minutes prior to event start time to guarantee an autograph. One FREE autographed Panini America player card or item purchased at Modell’s per person. NO OUTSIDE ITEMS. Player, date, location, time subject to change.
On Sunday and Monday, The New York Daily News will distribute more than 6.6 million free customized 2014-15 Panini NBA sticker sheets; coupons in the those papers both days will also include a coupon that customers can use to obtain a free NBA sticker album at Modell’s stores.
We’ll have plenty of additional updates in the coming days about Panini America’s additional plans for NBA All-Star 2015 right here on The Knight’s Lance. But today, we offer a preview gallery showcasing all 11 cards in the 2014-15 Donruss Basketball Modell’s set as well as all five special patch cards.
0 Replies to “Panini America, Modell’s to Join Forces for 2015 NBA All-Star Weekend Promotions”
in the past you have offered those patch cards through the iCollect panini store with a NBA product purchase. Will that be a component this year as well?
Lets see how panini do this All Star promo for NBA. I hope you do an outstanding job so the NHL regrets giving an exclusive license to someone else.
P.S. Are you going to share your microphone and camera with us during the interviews?
Reblogged this on Locating Frankenstein's Brain.
May have to take the train to the city. I want to attend a Panini event.
Big names on the list for both patches and signings, excellent promotion with Modell’s for the AS game. Thanks Tracy!