In Advance Of The 2022 FIFA World Cup, French Soccer Star Kylian Mbappé Joins Iconic Brand; Autograph Trading Cards, Memorabilia Will Be Available Exclusively In Panini America Products and Through Panini Authentic
IRVING, Texas (August 29, 2022) – Paris-based soccer icon, Kylian Mbappé first appeared on a Panini sticker in 2016, a sticker which has since become highly sought after amongst collectors and soccer fans alike.
Today, Panini America, a subsidiary of the Panini Group (the world leader in officially licensed sports and entertainment collectibles, and the exclusive trading card partner of The FIFA World Cup, LaLiga, Premier League & Serie A) and Kylian Mbappé announced that it has reached an exclusive autograph trading card and memorabilia multi-year deal. An integral part of the partnership will be Mbappé autographed trading cards and memorabilia being available only in Panini America trading card products and through Panini Authentic, the memorabilia division of Panini America.
“It is such an honor for me to join the Panini family. As a child, I used to collect some of Panini trading cards, dreaming to be represented on these cards one day. Ten years later, here we are!” Kylian Mbappé said.
Mbappé’s first autographed trading cards will be featured in Panini America’s upcoming National Treasures FIFA Road To The World Cup™ Soccer product which will release in September, followed by Prizm FIFA World Cup Qatar™ in October and Eminence in December. Mbappé’s first autographed memorabilia pieces (soccer balls, jerseys, photographs and more) will also be available exclusively through Panini Authentic beginning in late October.
Mbappé will also be featured extensively in the company’s social media and marketing initiatives surrounding major soccer launches and future event activations.
“Kylian has proven to be one of the world’s most exciting soccer stars, we are excited to welcome Kylian to the Panini family,” said Panini America CEO Mark Warsop. “We look forward to working with Kylian and providing soccer fans all over the world his autographed memorabilia and bringing him closer to the collector with his autograph trading cards in our products.
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