Where It All Started: #PaniniWildCard Back to Kick Off 2014 NFL Wild Card Weekend

Exactly two years ago tomorrow, Panini America officials launched the #PaniniWildCard Twitter promotion as a way to celebrate the excitement of the NFL playoffs while rewarding loyal fans with free boxes of trading cards. In the 24 months since, #PaniniWildCard has become an undeniable Twitter sensation, enriching the real-time playoff experiences for fans and collectors of the NFL, NBA and more.

Panini Wild Card Weekend

Exactly two years ago tomorrow, Panini America officials launched the #PaniniWildCard Twitter promotion as a way to celebrate the excitement of the NFL playoffs while rewarding loyal fans with free boxes of trading cards. In the 24 months since, #PaniniWildCard has become an undeniable Twitter sensation, enriching the real-time playoff experiences for fans and collectors of the NFL, NBA and more.

#PaniniWildCard has generated, among other things, some of the most creative images ever Tweeted, more than 500 free prizes, and unrivaled social-media buzz. Well, we say all of that to say this: #PaniniWildCard is returning to where it all began this weekend to honor the kickoff of the 2014 NFL playoffs.

Beginning today, we’re putting the “wild” back in Wild Card Weekend with a two-day celebration marked by heavy Twitter interaction, free boxes of football cards and fun. We’re giving away one box of new Panini America NFL trading cards during every quarter of every NFL playoff game this weekend. That’s 16 boxes of cards to 16 winners (not counting any games that might go into overtime). In order to be eligible to win a box this weekend, all you have to do is Tweet @PaniniAmerica a pic of you with your favorite 2014 Panini America NFL card using the#PaniniWildCard hash tag. The more creative and entertaining your picture, the better.

Panini America fans and collectors have always been the real stars of #PaniniWildCard and you’ve never disappointed. We’re counting on you to raise the bar even higher in 2015. Good luck this weekend and thanks in advance for your participation.

Stay tuned to the Panini America Twitter account all weekend to keep up with the fun.

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0 Replies to “Where It All Started: #PaniniWildCard Back to Kick Off 2014 NFL Wild Card Weekend”

  1. first off Happy Birthday THACK !!! 🙂 secondly thanks for the amazing contest ….. hopefully you will like my entry of my favorite Texan 🙂

  2. Happy New Years Tracy and HAPPY BIRTHDAY! I’ll be playing along this weekend WHEN I am home. still more things to do for the New Year yet lol 🙂 Have a GREAT WEEKEND! And Good Luck to everyone who’d playing along!

  3. Happy New Year! Happy Birthday!
    I can’t wait the NBA Finals, i already have a picture prepared for the NBA Finals’s PaniniWildCard contest! 🙂

  4. Happy Birthday #PaniniWildCard its the funnest thing on twitter! I love seeing all the unique photos everyone submits. Panini is #AboveTheRest when it comes to fans and customers!

  5. Happy birthday Tracy! Thanks as always for all the great opportunities to give back to the collecting community, one of these days I’ll get on Twitter and be sure to participate. Any possibility of extending this contest to the blog for those who don’t have social media?

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