Panini America on Location: Kobe Bryant Cemented at Grauman’s Chinese Theater

LOS ANGELES — Five-time NBA champion and Panini Exclusive spokesman Kobe Bryant made history last week by becoming the first athlete to ever have his hands and feet cast in cement inside L.A.’s famed Grauman’s Chinese Theater.

Panini America co-sponsored the event and dispatched Tracy Hackler and Scott Prusha to brave the Hollywood paparazzi for the following video montage, featuring Bryant and A-list buddies such as George Lopez and Jimmy Kimmel.

[youtube=https://www.youtube.com/watch?v=phsrMkY9PbQ&w=480&h=390]