Panini America On Location: Week 2 Kicks Off at the 2011 NFL Experience

DALLAS — It’s a frigid 16 degrees outside the Dallas Convention Center. Inside, things are starting to heat up as the 2011 NFL Experience enters its second week. Virtually every school in North Texas has been closed the last two days as the Metroplex copes with a once-every-two-decades winter storm.

The good news: That means more foot traffic inside the NFL Experience, where Panini America — including show stalwarts Carlos Torrez and Joe White — has a Texas-sized presence for everyone venturing into the Memorabilia Show.

 Of course, the company also has Texas-sized presents, as well, including free NFL Sticker Albums and commemorative sticker sheets, and free packs of 2010 Panini NFL Adrenalyn. In addition, the company will be conducting its popular wrapper-redemption program all weekend long while also selling a show-only, 28-card set featuring nine Packers, nine Steelers and 10 Cowboys.

Enjoy the following image gallery from Wednesday, and stay tuned to The Knight’s Lance all week long for updates.