Panini America Rookie Premiere Interview: NFL PLAYERS President Keith Gordon

[youtube https://www.youtube.com/watch?v=tEmI8ym9rKE&w=565&h=454]

Late Saturday afternoon at the Los Angeles Memorial Coliseum, NFL PLAYERS President Keith Gordon sat down with Panini America’s Tracy Hackler to discuss, among other things, the importance of the Rookie Premiere, the most important function of NFL PLAYERS and the dreaded NFL lockout.

Oh, Gordon also identified his three most prized collectibles — and you’ll never guess what one of them is.