Panini Unwrapped: The Highly Anticipated Official 2011 NFL Sticker & Album Collection

Panini America, the leading global publisher of sports and entertainment collectibles and the official trading card and sticker manufacturer of the Pro Football Hall of Fame, today released the Official 2011 NFL Sticker & Album collection. This marks the second consecutive year for the collection and the 2011 edition features 494 new stickers (including 100 special Holographic stickers and 40…

The Panini America Routing Table Today: Massive Peeks at Football, Hoops & Hockey

The almost-always-abounding Panini America Routing Table was especially fruitful today, seemingly warped by the weight of a plethoric batch of early process previews from upcoming products such as 2011 Donruss Elite Football, 2011 Score Football, 2010-11 Score Rookies & Traded Hockey and 2010-11 Totally Certified Basketball. With the help of the company wheelbarrow, I hauled a heaping batch of proofs to the scanner…

Panini America Redemption Card Update, Including Donruss Elite Extra Edition

In an effort to keep collectors updated on the status of those Panini America redemption cards that are currently being processed at a breakneck clip, we’ll post a list, like the one below, detailing the most recent cards being fulfilled. The following list is by no means complete, but it does let collectors know which redemption cards from which products are being processed this week. We’ll…

The Knight’s Lance Week in Review

It was another banner stretch of days this week at Panini America. We gave away another Black Box, previewed tons of upcoming products and received that trademark brand of collector interaction that makes everything we do worthwhile. Oh, yeah, we also added the incomparable Blake Griffin to our superstar roster of trading card ambassadors and exclusive spokesmen. And The Knight's Lance…

Panini America Redemption Card Update: Being Fulfilled This Week . . .

The men and women in the Panini America Customer Service department have been working virtually around the clock in recent weeks feverishly fulfilling redemption card requests, and overcoming the short downtime and technical glitches associated with our recent relocation. While we continue to strive for the nirvana that would accompany a zero-redemption marketplace, rest assured that we’re doing everything in our power to get…

Panini Sales VP Mike Anderson Addresses New Distribution Policy, ‘MAPP’ Pricing

LAS VEGAS -- Aside from Panini America's trademark Black Boxes, arguably the single most anticipated aspect of the 2011 Industry Summit came Monday afternoon with the long-awaited public unveiling of the company's new distribution plan and pricing policy. Mike Anderson, Panini America Vice President of Sales, sat down with The Knight's Lance to provide an exclusive first look at some of the pertinent…
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