Panini America’s Black Friday Confidential: Super Bowl XLVI Memorabilia Cards
Without question, one of the single most talked-about, buzz-generating aspects of Panini America's 2011 Black Friday set was the inclusion of unique memorabilia cards that incorporated game-used footballs and end zone pylons from the Green Bay Packers' Super Bowl XLV victory over the Pittsburgh Steelers. They were unique. They were colorful. They were cool. They were valuable. But most importantly,…
Panini America Presents . . . the Rick Reilly Interview You Can’t Afford to Miss
In the interest of full disclosure, know this: I am an unabashed, unapologetic, geek-level Rick Reilly fan. His is one of the four faces proudly carved into my Man Crush Mount Rushmore, right alongside John Elway's, Tim Tebow's and Eminem's. When it comes to the pantheon of great American sportswriters, they get no greater than Reilly, a gifted scribe who…
Panini Unwrapped “In-Home” Edition: The New 2011 Plates & Patches Football
[youtube https://www.youtube.com/watch?v=xvLrMPmbk_I&w=585&h=426] In this special "in-home" edition of Panini Unwrapped, Panini America's Tracy Hackler rips through one autograph-intensive box of the new 2011 Plates & Patches Football. What Super Bowl XLVI participants will he uncover? What on-card-autographed, prime-piece memorabilia Rookie Card did he pull? Watch and find out.
Panini America Rewind: The Knight’s Lance Super Bowl XLVI Week in Review
INDIANAPOLIS -- The Panini America crew hit town Monday morning in preparation for an unprecedented six-day Super Bowl span that included seemingly countless blog posts, Tweets, Facebook status updates and a monumental slate of marketing activation. In fact, with so much going on, it's quite possible that you might have missed some key Panini America developments in the last 144…
Panini America On-Location Gallery: A Fast and Furious Friday at Super Bowl XLVI
INDIANAPOLIS -- A brisk Friday morning in Indianapolis heated up quickly for Panini America as company officials accompanied NFL Rookie of the Year candidate Andy Dalton on a tour of the ESPN compound and famed "Radio Row" in promotion of tomorrow's Pop Warner Panini Classic. Dalton began the day appearing with Colin Cowherd on The Herd, followed by a quick phone…
Panini America Must-See Video: Super Bowl XLVI Media Day with the Patriots & Giants
INDIANAPOLIS -- On Tuesday, Panini America made history of sorts by becoming the first NFL trading card manufacturer ever to attend a Super Bowl Media Day. That's right, The Knight's Lance was canvassing the congested Lucas Oil Stadium turf alongside sports media giants such as Rick Reilly (more on him later), Rich Eisen, Deion Sanders and even Grammy-nominated songstress Ciara in…
Panini America On-Location Gallery: Scenes from the Super Bowl XLVI NFL Experience
INDIANAPOLIS -- As each day passes, the crowds, fun and interaction at the 2012 NFL Experience seems to intensify, with each day seemingly drawing more fans inside the sprawling Indiana Convention Center than the day before. Wednesday marked the sixth consecutive day of the annual football celebration that accompanies the Super Bowl and elbow room is becoming increasingly difficult to…
Panini America On-Location Gallery: Media Day Madness at Super Bowl XLVI
INDIANAPOLIS -- There were more than 2,000 media credentialed for Super Bowl XLVI Media Day on Tuesday inside Lucas Oil Stadium. The Knight's Lance was one of them. We hit the ground running, doing our best to soak in the sensory overload that accompanies such a circus environment -- all while keeping tunnel-vision focus on the task at hand: Asking as…
Panini America On Location: The Frenzied First Few Days of the 2012 NFL Experience
INDIANAPOLIS -- The 2012 NFL Experience officially kicked off Friday, but yesterday was the first full day of fun at the Indiana Convention Center. Only a few "cold weather" cities have hosted the Super Bowl, but fans kept things hot inside the 500,000 square foot football exhibit. While names like Joseph Addai, Donald Brown and Kyle Rudolph drew huge lines for free autographs…
Panini America On Location: Setting Up for the Super Bowl XLVI NFL Experience
INDIANAPOLIS -- While Indianapolis prepares to host Super Bowl XLVI, officials at Panini America were on hand to prepare for what is expected to be a record-breaking crowd for this year's NFL Experience. The elements are cold but the passion is hot as fans gear up to experience everything the NFL has to offer. The Indiana Convention Center boasts more…