BACKUNIVERSITY OF ALABAMA QUARTERBACK JALEN MILROE PARTNERS EXCLUSIVELY WITH PANINI
Irving, TX – October 17, 2024 – Panini America, the world’s largest sports and entertainment collectibles company announced today an exclusive agreement with Jalen Milroe for autographed trading cards.
Milroe, a junior quarterback for the University of Alabama Crimson Tide, will be featured across Panini’s collegiate products, including Panini’s Instant Card platform, which celebrates the top players and performances each week of the college football season. He will also be included in Panini marketing activations.
So far this season, Milroe has accounted for 23 total touchdowns (12 passing, 11 rushing), and has thrown for nearly 1,500 yards in leading Alabama to a 5-1 record. In 2023, Milroe led the Crimson Tide to a 12-2 record, an SEC title and a berth in the College Football Playoffs, while earning second team All-SEC honors. Milroe was named the MVP of the SEC Championship game, as Alabama defeated top-ranked Georgia.
The partnership with Milroe is the latest extension of Panini’s commanding presence in the collegiate NIL space. Panini recently introduced Panini College, a dedicated NIL platform that enables all athletes at a partner university to have their own Panini trading card under the Panini NIL brand. The platform – www.college.paniniamerica.net – has initially launched with football and volleyball athletes at Ohio State University, the University of Nebraska and the University of Texas, and will be expanding to additional partner schools and sports over the next few months.
“Jalen is one of the premiere players in college football and is another outstanding addition to our family of athletes,” said Jason Howarth, Senior Vice President of Marketing and Athlete Relations for Panini America. “He will be a great partner for us as we continue to grow our Panini College platform and product offerings.”
Panini also currently has exclusive partnerships with multiple collegiate athletes, including football players Quinn Ewers, Dylan Raiola, Arch Manning, Julian Sayin and Zachariah Branch, along with several collegiate-focused products.
“Growing up as a kid you always dream of having your own trading card, I’m excited to partner with Panini to have my own trading cards and be a part of a company that has so many popular trading card brands with college football fans,” said Jalen Milroe.
About Panini America
Panini America is a subsidiary of The Panini Group, established over 60 years ago in Modena, Italy with subsidiaries throughout Europe, Latin America and the United States. Panini is the world leader in officially licensed collectibles and is the most significant publisher of collectibles in the U.S., with official licenses for NFL, NFLPA, NBA, NBPA, NASCAR, FIFA, LIV Golf, WWE, the Professional Fighters League, College, Disney, and other key properties from many other licensors. Panini is also the exclusive trading card and sticker partner of the Pro Football Hall of Fame, Naismith Memorial Basketball Hall of Fame, Elite 11 and Pop Warner Little Scholars, Inc.
Panini has distribution channels in more than 150 countries and employs a staff of over 1,200. For more information visit us at www.paniniamerica.net, www.paninigroup.com or
http://blog.paniniamerica.net/. You can also follow Panini America on social media platforms Facebook, Twitter, YouTube, and Instagram.
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