Video: Panini America Rips Two Spectacular Boxes of 2013-14 Playbook Hockey

As collectors across North America celebrate today's release of 2013-14 Playbook Hockey, here's hoping the inaugural edition of the product is making as big an impact on you as it made on us during a sick seven-minute stretch yesterday afternoon inside the Panini Unwrapped studio. That's where Tracy Hackler and a gimpy but game Chris Barr ripped two boxes of the product for this special episode of Panini Unwrapped.

As collectors across North America celebrate today’s release of 2013-14 Playbook Hockey, here’s hoping the inaugural edition of the product is making as big an impact on you as it made on us during a sick seven-minute stretch yesterday afternoon inside the Panini Unwrapped studio. That’s where Tracy Hackler and a gimpy but game Chris Barr ripped two boxes of the product for this special episode of Panini Unwrapped.
While we could go ahead and tell you what we pulled in these two boxes, we think having you watch the video to find out would make much more of an impression. And despite suffering from a freshly ruptured Achilles tendon, Barr was still capable enough to bring in a few extra show-and-tell samples of Playbook possibilities.

It’s all included in the short, must-see video below. After the video, stick around to find out how you can win your very own box of 2013-14 Playbook Hockey.

OK, now that you’ve watched the video, let’s do a fun contest: If you had to write a book about 2013-14 Playbook Hockey, what would the title be? Give us your best, most creative answers. At the end of the week, we’ll pick five of our favorite titles and award the winners with a box of 2013-14 Playbook Hockey.
Good luck and thanks in advance for your participation.


141 Replies to “Video: Panini America Rips Two Spectacular Boxes of 2013-14 Playbook Hockey”

  1. PANINI PLAYBOOK-Football to Hockey #WINNING………….. would be my TITLE #PaniniRULES Only Company that has cards SO SICK ill buy what i dont even collect lol

  2. Book title: “The Puck Stops Here! How Panini brings a piece of the game to the fans. ”
    You really are the leader with your creative designs! My favorite card company.

  3. The booklets are cool-looking cards! This would be the title to my book about Playbook: When you hit, you hit big, when you don’t…there’s always another box!

  4. Great product!
    If I were making a book, the title would be:
    “A blueprint for success: the story behind Panini’s Playbook Hockey”

  5. Amazing product and here’s the title:
    “How the National treasure of Prime contenders are played by the book of Anthology”

  6. Book title:
    Playbook – Heaven Of Cards, Keep Each (to) Yourself
    (and it would put to the cover like this: The word “Playbook” would be written with bigger font size, and the first latter of the following words would be written with the same size as “Playbook”, and the other letters would be written with smaller font size)

  7. First off, wicked Huberdeau Patch and Triple sigs out of the first box. Hashtag Winning. Would have to say the Triple is my pick, being an autograph collector.
    If you had to write a book about 2013-14 Playbook Hockey, what would the title be?
    – The Silver Linings (in) Playbook
    Thanks guys!

  8. Loose Change: A Story of a Man Who Wanted the Best Hockey Card Product Around but Only had $90. (Based on a True Story)

  9. My Panini Playbook Hockey title would be: “Panini’s Hell Mary, Straight from the playbook”
    Id also just like to say thank you for bringing us phenomenal products this year!

  10. Great looking product guys, can’t wait to see you at Expo!
    My book title for 2013/14 Playbook Hockey would be: Upper Deck… You wish this was the final chapter!

  11. Mine would discuss the patch/prime booklets found in this product called “The Pearls of Panini Playbook Hockey”

  12. Love Playbook Hockey. Excellent transition from football to hockey. Keep up the great work!
    As for the book title, I would go with:
    “Panini Playbook Hockey: Proof that the NHL made a mistake on the future of licensed hockey cards.”

  13. “The Greatness Lies A Flip Away”
    Thought that would be a good title because it would intrigue the reader to find out what the “greatness” is. And book, flipping the page… the booklet, flipping it open… and of course, greatness, because, well… these cards are gorgeous.
    And gawd, that Huberdeau booklet… CRAZY patches. Just stunning.
    Thanks for giving us the opportunity to win some of these cards!

  14. In honor of the famous achilles injury
    Barr None: the Journey to Make the most beautiful Hockey cards ever!

  15. First off, you guys pulled some sick cards. Love the Huberdeau booklet and triple auto.
    Second, if I could make a story out of Playbook, it would be a horror story and it would be called:
    Trance: Play-BOOK-ing With The Mind
    The main character’s mind is taken over by his desire for Playbook cards after he sees them for the first time, and he will do anything to get his hands on some Playbook. No matter how hard he tries to snap out of it and NOT want them, he know he must… have… them! How far will he go to get these cards?
    Would love to win a box, thanks for the contest Tracy + Panini!

  16. “Panini’s Ultimate Guide To Surname Pronunciations For Fans Of Ice Sports Volume 1 : From Russia With Glove”

  17. “Panini’s Hat Trick: How the PlayBook Brand Transitioned from Football to Hockey and Flew Past the Goalie”
    Great video, nice to see other inserts not found in the sample boxes!

  18. The name of my book would be… 2013-14 Panini Playbook Hockey Presents The Years Greatest Hits.

  19. Thanks for the contest great looking product as always.
    The title of the book would be….2013-14 Panini Playbook Hockey Presents Two Books One Pack

  20. Amazing boxes! 🙂
    My idea for the title of the book is: “Playbook: And New Insane NHL Inside!”
    In short: PANINI 😉

  21. Love this product absolutely love it.
    The name of the book is- The 2013-14 Playbook Series Hockey Edition Presents Jerseys, Patches, and Autos “Oh My” Volume 1

  22. If I had to write a book about this amazing hockey product it would be called “Panini America Presents to you 2013-14 Playbook Hockey’s Collectors Endless Hits.

  23. Great contest very creative Tracy!
    A great title to describe this product would be 2013-14 Panini Playbooks “PUCK DYNASTY”

  24. My book would entitled: Panini Unwrapped Presents: The Art of Card Collecting/The Hobbies Most Desirable Hockey Cards(2013-14 Playbook Hockey)

  25. Great product! When i saw that Playbook was coming to Hockey, i was thrilled after seeing how it elevated the football scene.
    My book would be named
    13-14 Playbook Hockey: A Tale of Two Rookie Classes.

  26. The book would be called “THE LORD OF THE RINKS” of course!!!! Great variety in this product. Especially love the armory set. Would love to get a Howe fabled fabrics to!!! Awesome stuff!!!

  27. My inspiration for this title comes from The Man himself, Mr. Tracy Hackler:
    13-14 Playbook Hockey: That’s Really Thick
    Great looking stuff as always. Well done!!

  28. Awesome boxes!
    My title for the book would be:
    “Book-ception: Watch As Your Dreams Unfold”
    Thanks for the contest!

  29. Solid looking product, booklet cards are definitely one of the big chases in the hobby today. My title would be “Playbook Hockey: A Guide to Netting Hobby Excitement.” Thanks Tracy!

  30. Title for the book: Book ‘Em: The Autobiography of the World Famous Panini Playbook Hockey
    Title for Mr. Barr’s book 🙂 : Cross-checks, Splits and Other Things that Make Me Gimp by Chris Barr

  31. A Night to Remember
    Featuring either record setting games, exciting moments in hockey, or retiring of players jerseys.

  32. Man, those are some amazing cards! As a Stars fan, I love that Nichuskin booklet!
    Book title:
    “A booklet is worth a thousand words…or dollars if you decide to sell it. “

  33. These look amazing 🙂
    Book title: Playbook Hockey “It’s more than just a book, it’s part of the game”
    Note on front cover:
    “You won’t find these books in your local library”
    The book would also have a limited print run, once it’s sold out it’s gone 🙂

  34. My Book title would be would actually be a modern day spin off:
    Of Booklets and Men
    I this book, Tracey would play the role of George and Chris would be Lennie. When Chris gets his hands on those great swatches he pets them a little too hard damaging the booklets and Tracey is forced to set things right.

  35. Opened one of these boxes today with the money I saved and got a sweet monahan! Great looking product!
    “Battle of The Booklets” Written by Tracy Hackler and Chris Barr

  36. How about “Olympic Rivals” as a subset featuring players from the last two or three Olympics

  37. OK, so I enlisted the services of Panini America’s own Chris Barr to select the winners in this contest. Before we get to the picks, just wanted to give a HUGE shout out to everyone not just for participating, but for delivering a bevy of creative and fun entries. Having said that, congratulations to our five winners this time: Darren M., ccsoundgardencc, JReich, Nick Mikulicich Jr. and Brent Melnyk. Thanks again to everyone. Winners, we’ll be in touch for your addresses soon.

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