TBT Repost: A Compilation of Must-See Production Videos from Panini America

Post originally published February 28, 2018 Earlier today, as the 2018 Industry Summit drew to a close, one of the final tasks on the event agenda was for the more than 100 hobby shop owners in attendance to tour the Panini America production facility across town. As the fascinating and informative tour unfolded, it became obvious that seeing the production side of things firsthand…

Classic Repost: Sound Proof that Panini America’s National Treasures Remains the Hardest-Rocking Product Ever

Post originally published April 12, 2011. Heavy-metal maestro Marcus Henderson has opened countless packs of trading cards in his 38 years on this planet. As of early March, though, he’d never once cracked the seal on a sexily-scented wooden box of Panini National Treasures. Naturally, I thought of Henderson almost immediately when The Knight’s Lance reader Amarin Cogburn first shared his gift of…

Cole Hamels, Mike Napoli Shine in Must-See Episode of Panini Unwrapped (Video)

During a late-season visit to Panini America HQ, Texas Rangers stars Cole Hamels and Mike Napoli delivered the kind of spectacular performances fans and collectors have grown accustomed to seeing from the two veteran leaders through the years. On this day, however, Hamels wasn't taking the hill and Napoli wasn't swinging for the fences. Instead, the two stopped by for…

Anthrax Frontman Joey Belladonna Delivers a ‘Flawless’ Performance in Must-See Video

Joey Belladonna rocks. Like, seriously. The dude rocks. For a living. Perhaps best known as the powerfully piped frontman for legendary thrash-metal group Anthrax, Belladonna has spent more than three decades shredding stages with a mic in his hand, passion in his heart and an international legion of fans head-banging and mosh-pitting every steel-toed stomp of the way. Of course, Belladonna's…

NFL Legend LaDainian Tomlinson Stars in a Special Episode of Panini Unwrapped

Last weekend, before he served as a special guest at the annual Panini VIP Party, new Pro Football Hall of Famer LaDainian Tomlinson sat down with Panini America's Tracy Hackler for a special episode of Panini Unwrapped.  While breaking new products such as 2017 Pantheon Football and 2017 Gold Standard Football, one of the greatest running backs in NFL history…

The New 2016-17 Prestige Basketball Shines in Must-See Episode of Panini Unwrapped

Brett Whiteley has been working on the Panini America Basketball Product Development team for more than a year now. Yesterday, he finally sat down to record his history-making first episode of Panini Unwrapped. The product to be unwrapped? 2016-17 Prestige Basketball, which made its triumphant return to the hobby yesterday following a few years as a retail-only release. Whiteley sat…

2016 Select Football, 2016 Encased Football Star in Panini Unwrapped Double Feature

It's the third and final week of Valerian Ume-Ezeoke's NFLPA Externship with Panini America and the Pittsburgh Steelers center is spending his final few days with the company inside the Marketing department. High atop his to-do list this week? Starring in his second episode of Panini Unwrapped. So yesterday afternoon, we took a seat inside the Panini Unwrapped studio (also known…

Pittsburgh Steelers OL Valerian Ume-Ezeoke Breaks 2016 Plates & Patches Football

Pittsburgh Steelers center Valerian Ume-Ezeoke concluded a productive first week at Panini America as part of the NFLPA Externship program by sitting down with Tracy Hackler to break a box of the new 2016 Plates & Patches Football for a must-see episode of Panini Unwrapped. In addition to discussing his first week on the job, Ume-Ezeoke also delivered a bombshell surprise regarding…

A Special Edition of Panini Unwrapped: The Must-See 2016 Video Highlight Reel

As we prepare to bid a fond farewell to a simply magnificent 2016, we present for your viewing pleasure the sixth annual Panini Unwrapped Year-in-Review Highlight Reel. From provocative player interviews to special appearances to impact-powered promotions to Super Bowls, All-Star Games and more, it’s all here in a true must-see video sure to leave you smiling in reflection of a profound…
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