2012 Pepsi Max NFL Rookie of the Week Set Hits Target in Contenders Football Retail

Two of the most-asked questions regarding the recently completed 2012 Pepsi Max NFL Rookie of the Week program revolved around the unique Panini America virtual trading cards created to honor each of the 17 weekly winners. They're questions we got seemingly every week during the 2012 NFL season and questions we still get today. Those questions: Would the virtual trading…

2012 Black Football, 2012 Absolute Football: Panini America at the Production Facility

I was recently over at the Panini America production facility getting a good look at some of the hot upcoming promotional cards we are producing (Black Friday, anyone?), when I came across some in-progress gems from 2012 Black Football and 2012 Absolute Football. While more images will come, I thought these were worth showing off today. Stay tuned to The Knight's…

Panini Presents: 2010-11 Limited Basketball (with guests Mike Payne and David Porter)

[youtube=https://www.youtube.com/watch?v=jwAxoa3w2Fw&fs=1&hl=en_US] Product development luminaries Mike Payne and David Porter -- Panini America Basketball Brand Managers -- provide an exclusive look at their newest creation, 2010-11 Limited Basketball. Find out what they think about the product and why they hate redemption cards as much as -- if not more than -- you do.

A Signing Sidney Sighting

[youtube=https://www.youtube.com/watch?v=Et_2w6TFLW4&fs=1&hl=en_US] I bolted from our weekly marketing meeting this morning on a mission to the men's room. Leave it to one of the greatest defensive players in NBA history to stop me in my tracks. On this particular Monday, University of Arkansas and Milwaukee Bucks legend Sidney Moncrief was down near the acquisitions end of our building lending his penmanship to…

Panini Presents: 2010-11 Score Hockey

[youtube=https://www.youtube.com/watch?v=gVQGFNlksOc&fs=1&hl=en_US] Panini America's sweater-clad card geeks -- Tracy Hackler and Scott Prusha -- get an early crack at the new 2010-11 Score Hockey. Stay tuned to the end for what just might be a most hair-razing conclusion.

Panini Presents: The Art of NFL Sticker Collecting

[youtube=https://www.youtube.com/watch?v=Jbf-c5xP13Y&fs=1&hl=en_US] Panini America's Tracy Hackler and Scott Prusha shed light on the thrilling aspects of collecting the officially licensed NFL Sticker and Album Collection. Watch the video for a hands-on how-to of NFL Sticker Collecting.