Panini America to Make its Presence Felt at Tonight’s Lakers/Spurs Game in L.A.
The last time Panini America ventured west to Los Angeles -- in late March for the first of the company's two sponsored events in conjunction with the Lakers -- Kobe Bryant gave away a pair of his autographed sneakers to help spread the word about Panini Authentic. Tonight, company officials return to the Staples Center intent on making sure their message sticks around all postseason long. (more…)
Sound Proof that Panini National Treasures Remains the Hardest-Rocking Product Ever
Heavy-metal maestro Marcus Henderson has opened countless packs of trading cards in his 38 years on this planet. As of early March, though, he’d never once cracked the seal on a sexily-scented wooden box of Panini National Treasures. Naturally, I thought of Henderson almost immediately when The Knight’s Lance reader Amarin Cogburn first shared his gift of transforming empty National Treasures boxes into…
And the Panini America Brand Awareness Black Box is Awarded to . . .
When it comes to picking a Panini America trading card brand, we'd like to think that there are no wrong answers. Of course, when it comes to identifying partially obscured Panini America brand logos for a chance to win a 2011 Industry Summit Black Box, well, that's a different story. (more…)
Name That Panini America Brand Logo . . . And You Could Win a Coveted Black Box
Remember a few weeks back when we conducted that contest for five Panini America Black Boxes from the 2011 Industry Summit? If so, you'll also remember that we promised at the time that a second contest was coming to award one more of those magical, mystical must-haves. Well, this is that contest -- and in order to win, you'll have to prove just how closely you…
The Knight’s Lance Readers Respond
Panini America has been on the sending end of some monumental mail days in recent weeks. Luckily for us, a few of the fortuitous folks on the receiving end have been in the filming spirit and have captured their arrivals on video. Take, for example, this first short clip submitted by Travis Paul of Big League Cards in Orlando, Fla. Paul was rolling tape when…
So, Who Wants to Win a Panini America Blake Griffin Autographed Card?
In an effort to get our collective heads in the game for tonight's NCAA Championship clash between Connecticut and Butler, we felt like we needed a compelling contest to kickstart our Monday and help the time pass until tipoff at 8:23 p.m. (CST). Yeah, we figured a 2009-10 Limited Freshman Jumbo Jersey Numbers Signatures Blake Griffin autograph would do the trick. (more…)
Picture This: Random Images from Panini America’s Frenzied Last Few Weeks
It's been a busy few weeks for us here at Panini America. So busy, in fact, that I thumbed across a few photos on my trusty iPhone today that I somehow forgot to share with the loyal readers of The Knight's Lance. That's simply unacceptable. (more…)
Black Box Winners Announced!
In an effort to bring the feel-good hobby vibe of the 2011 Industry Summit to collectors at home, we conducted a contest earlier this week to award Black Boxes to five lucky Panini America video box busters. The rules were simple: Go to your local hobby shop and purchase a hobby box of Panini America trading cards, video the break at the…
Spreading the Hobby Love . . . And Giving Away Five Black Boxes in the Process
Panini America’s much-discussed “Year of the Hobby Shop” mantra so prevalent at this week’s 2011 Industry Summit in Las Vegas is going viral for a contest that will award Black Boxes to five lucky collectors. We here at The Knight’s Lance promised last week that we’d give our loyal readers a chance to win some of these black beauties. Here’s…
Panini America on Location: The Black Box Receiving Line at the 2011 Industry Summit
[youtube https://www.youtube.com/watch?v=BK8g0_q5-rI&w=550&h=443] LAS VEGAS -- Following weeks of buildup and considerable hype, Panini America officials finally distributed their coveted Black Boxes on Monday afternoon at the 2011 Industry Summit at The Orleans Hotel & Casino. This exclusive video, shot by company creative director Brandon Lesley, captures the customary frenzy, excitement and collection-making cornerstones resulting from the Black Box receiving line. (more…)