Inside the Panini Roundtable October Store of the Month: Legacy Sports Cards

In a relatively short amount of time, hobby shop owners across North America have discovered that there are many significant advantages to being an approved member of the new Panini Roundtable program. Just since its inception in late August, the Panini Roundtable has delivered a program-exclusive wrapper-redemption initiative for 2013-14 Prizm Hockey, conducted the first of many conference calls with…

Voting Begins for Week 7 Pepsi NEXT NFL Rookie of the Week (Virtual Card Gallery)

Want to know who gets just as excited as Panini America and NFL collectors about NFL Rookie performances each week during the season? Pepsi NEXT with its NFL Rookie of the Week initiative. So it comes as no surprise that once again this season — for the third straight year — Panini America and Pepsi would join forces to help promote Pepsi NEXT Rookie of the Week voting and Panini America NFL…

Find It! Friday: 2013 Playbook Football is Up for Grabs in Panini America’s New Hunt

Anyone who's visited The Knight's Lance this week knows we've spent a big portion of it laser-focused on the considerable merits of 2013 Playbook Football. We've shown you behind-the-scenes videos, we've brought you galleries from the Quality Control process and from an early four-box break. Now that the big release day is here, the excitement really begins. Given that backdrop,…

Playbook Plus: Panini America Offers a Peek at Flywire Booklets, Product Checklist

Truth be told, we hadn't intended to publish another update on 2013 Playbook Football today. But sometimes, news and new images find you. That's certainly what happened this afternoon, when Panini America NFL Product Development Director Ben Ecklar walked over with his iPhone in hand to ask if I'd seen the pictures he took last week during the Playbook packout…

The Panini America Quality Control Gallery: 2013 Playbook Football (with Bonus Video)

As one of the most unique NFL trading-card products on the market, Panini America's Playbook Football has provided a virtually unrivaled box-busting experience during its first two years. But for year three, that experience promises to grow even richer thanks to several new additions, a few modifications, some unique new content and an earlier release date. 2013 Playbook Football hits hobby…

Chapter One: Panini America Provides Early Review of 2013 Playbook Football Booklets

From the day it was first previewed right here on The Knight's Lance in early July, Panini America's 2013 Playbook Football has spent almost three solid months generating the kind of mouth-watering anticipation typically reserved for precious few elite products. Indeed, it was obvious to collectors from that very first glimpse that the third installment of Playbook had the potential…

Exclusive Access: Panini America Takes You to the Production Facility (Video & Gallery)

Every time I'm fortunate enough to take the cross-town road trip to the Panini America production facility (literally every single time), I can't help but think I'm peering into a whirring, bustling version of collecting's crystal ball, spying rarely seen first looks at tomorrow's hottest sports cards. That scintillating sensation greeted me again yesterday. My primary mission yesterday was to…

Panini America Begins Writing Masterpiece for 2013 Playbook Football (Sneak Peek)

Panini America officials are doing more than just penning a new chapter for the next edition of Playbook Football; they're essentially writing a whole new volume. And when 2013 Playbook Football releases in early October, it promises to meld the best parts of the first two launches (2011 and 2012) with some completely new plot twists sure to have football collectors…