Black Box Confidential: The Hand-Picked Gems Headed to the 2011 Industry Summit
Panini America's vaunted Black Box. It began back in 2002 as a way to provide added value to attendees of the industry's annual Hawaii Trade Conference. Before long, it became -- and remains -- one of the event's biggest attractions. Simply mention the term "Black Box" to veteran collectors and you're likely to get a raised eyebrow and a knowing nod, telling reactions inspired by the inherent buzz and…
Panini America February NHL Rookie of the Month: Jordan Eberle, Edmonton Oilers
Jordan Eberle, EDM – 11 points in 13 games, 5 goals, 6 assists & even plus/minus Other Rookie Highlights & Top Performances (more…)
Panini Peek: 2010-11 Luxury Suite Hockey
In early June, just as the 2011 Stanley Cup Playoffs are reaching their crescendo, Panini America will revolutionize high-end hockey collecting with the launch of 2010-11 Luxury Suite Hockey, a $50-for-three-cards thrill ride in which every card in the set is either a memorabilia card, an autograph card, an autographed memorabilia card or a Rookie Card. By design, the truly unique concept -- names like "Nothing…
Panini Peek: 2010-11 Zenith Hockey
Dare to tear? Dare to tear! One of the most vexing dilemmas of 1990s sports card collecting will once again rear its controversial visage beginning this summer with the triumphant return of the fabled Zenith Hockey brand. A product that has been splendidly overhauled for a new generation, 2010-11 Zenith Hockey delivers more than just tough decisions. It also includes more than 200 Rookie…
National Signing Days, Panini America Style
In a whirlwind week earmarked by massive marketing activation at some of the most prestigious sporting events in the world, the Panini America team managed to conduct two successful show appearances simultaneously (the 2011 NHL All-Star Game in Raleigh, N.C., and Super Bowl XLV) and more player autographs than National Signing Day, which, coincidentally, took place Wednesday. Indeed, from NHL…
Panini America On Location: A Raucous NHL All-Star Weekend in Raleigh, N.C.
RALEIGH, N.C. -- We just thought Friday was wild and woolly during the first day of 2011 NHL All-Star Weekend. Turns out it was nothing more than an ice-breaking appetizer. Indeed the weekend gave way to a frenzied, festive free-for-fall that featured show-stealing Panini America activation at both the Raleigh Convention Center for NHL Fan Fair and at the RBC Center for a massive sampling opportunity…
Panini America On Location: Autographs & Interviews with the NHL All-Stars
[youtube=https://www.youtube.com/watch?v=MppCm6ief0U&w=480&h=390] RALEIGH, N.C. -- A mountain of a Thursday that started for the Panini America crew at 4 a.m. and didn't end until Friday after midnight provided NHL All-Star Weekend with one of what promises to be countless signature moments. Luckily for us, NHL superstars themselves spent a great deal of Thursday providing splendid signature moments of their own at the Panini America autograph room. (more…)
The Drool Gallery: Panini America’s 2011 NHL All-Star Game Box Wars Prizes
Among the most buzz-worthy events at any show Panini America attends are the company's wrapper-redemption and Box Wars promotions that strive to put cornerstone, event-specific cards into collectors hands while generating brisk business for dealers on the show floor. That absolutely won't change when the company's booth opens Friday at the NHL All-Star Game's Fan Fair in Raleigh, N.C. In fact, judging by…
The Drool Gallery: 2011 NHL All-Star Game Wrapper Redemption Autographs
Yesterday, we shared with The Knight's Lance's loyal hockey readers an overview of our plans for this weekend's NHL All-Star Game in Raleigh, N.C. Along with that ice-breaking sneak peek, we showed you some standard base and insert images from our product-propelling wrapper redemption set. Today, we offer you the first look at some of the sweet signatures sure to be driving a good deal of…
Panini America Prepares for the 2011 NHL All-Star Game: The Gradual Reveal
Beginning Friday at the Raleigh Convention Center in Raleigh, N.C., Panini America will aim to dazzle a decided hockey contingent with a multi-faceted, fan-friendly approach to the 2011 NHL All-Star Fan Fair. The show, held in conjunction with Sunday's NHL All-Star Game, will be the company's first as a member of the NHL family. Rest assured, we're putting our best foot…