Panini America Gears Up for Busy Weekend at the 2011 NFL PLAYERS Rookie Premiere

The annual NFL PLAYERS Rookie Premiere is nothing less than one of the most pivotal events on the trading card calendar every year -- and the 2011 edition is upon us. A dedicated Panini America team departed for Los Angeles this morning for four full days dedicated to capturing the essential content -- photographs, autographs, memorabilia, interviews, videos and lasting memories -- that…

Panini America on Location: Sights, Sounds from the 2011 NFL PLAYERS Rookie Debut

NEW YORK -- Panini America officials spent a wild, restless and rookie filled weekend in New York  City as a major sponsor of the second annual NFL PLAYERS Rookie Debut in conjunction with the 2011 NFL Draft. The company spent quality time with several of this weekend's highly touted draft picks, including Blaine Gabbert, Von Miller, Julio Jones and Mark Ingram…

Panini America On-Location Video: Scenes from the 2011 Pop Warner Adrenalyn Bowl

[youtube=https://www.youtube.com/watch?v=hG_VKooLJGs&w=480&h=390] ARLINGTON, TEXAS -- Last Saturday morning, just one day before Super Bowl XLV, Panini America and Pop Warner joined forces to present the 2011 Pop Warner Adrenalyn Bowl at Sam Houston High School, located within an Aaron Rodgers deep ball of the colossus known as Cowboys Stadium. NFL superstars Brandon Lloyd of the Denver Broncos and Kevin Kolb of…

Panini America On Location: Week 2 Kicks Off at the 2011 NFL Experience

DALLAS -- It's a frigid 16 degrees outside the Dallas Convention Center. Inside, things are starting to heat up as the 2011 NFL Experience enters its second week. Virtually every school in North Texas has been closed the last two days as the Metroplex copes with a once-every-two-decades winter storm. The good news: That means more foot traffic inside the NFL Experience, where…

The Sights & Sounds of Panini America at the 2010 Pop Warner Super Bowl

It's hard to imagine any business trip being any more diverse, entertaining or productive than the one a few of us from Panini America just took to take in the 54th annual Pop Warner Super Bowl in Orlando, Fla. Although we were surrounded by some of the most magical amusement parks in the world (you know, Epcot, Magic Kingdom, Animal Kingdom, etc.), I'd…

On Location: Panini America at the 2010 Pop Warner Super Bowl

[youtube=https://www.youtube.com/watch?v=vxxr3nc7eyg&fs=1&hl=en_US] From sticker swaps to signing sessions to an impromptu interview with Tampa Bay Buccaneers superstar Gerald McCoy, Panini America's trip to Disney World for the 54th Annual Pop Warner Super Bowl has been time well spent. Watch the video to see exactly what we mean.

Promotions Add Pop to Panini’s Official NFL, NHL Sticker & Album Collections

It's one thing to have the launch of Panini America's official NFL Sticker & Album Collection announced in the middle of Times Square for everyone to see. It's something else altogether grass-rootsy and different -- yet perhaps every bit as effective -- to have almost 600,000 albums and more than 1.5 million sheets of stickers (covering both the NFL and NHL collections) distributed absolutely free inside market-leading newspapers…
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